In 2025, men’s grooming trends in London are evolving faster than ever, and one standout style making a dramatic comeback is the perm hairstyle for men. Once a hallmark of the 1980s, the modern perm is taking over barbershops and salons across the city, offering a textured, voluminous look that’s both stylish and low-maintenance.
At Pall Mall Barbers London, we understand that the modern gentleman seeks a timeless yet contemporary hairstyle that complements his busy lifestyle. With our expert knowledge, premium hair care products, and bespoke barbering services, we help London’s men achieve the perfect perm and textured hairstyle while maintaining healthy, stylish hair.
Why Are Men in London Getting Perms in 2025?
The surge in popularity of men’s perms is no accident—it’s been fueled by social media trends, celebrity influences, and the growing demand for unique, low-maintenance hairstyles. Whether you’re looking to make a bold statement or simply add some texture and movement to your hair, the modern perm offers versatility and style. Perm Hairstyles for Men 2025
Unlike the tight, structured curls of the 1980s, today’s permed hairstyles for men are more natural, effortless, and suited to individual preferences. At Pall Mall Barbers London, we have seen a growing number of London’s stylish men opting for perms to achieve a fresh, textured look that is easy to maintain and incredibly fashionable.
Here’s why perms are trending across the capital:
1. Low-Maintenance Yet Stylish – The Perfect Everyday Look
Men today are busier than ever, balancing work, social life, and fitness routines. The modern gent wants a hairstyle that looks polished and stylish without requiring hours of maintenance.
A permed hairstyle holds its shape naturally, reducing the need for excessive styling, straightening, or blow-drying. Unlike straight hair, which can become flat, limp, or unmanageable depending on the weather, permed curls maintain volume and structure throughout the day. Perm Hairstyles for Men 2025
At Pall Mall Barbers London, we understand that men want efficiency without compromising on style. Your independent barbers ensure that your perm works with your hair’s natural texture, meaning you can wake up, run your hands through your hair, and be ready to go—a perfect solution for those who prefer hassle-free grooming.
2. Celebrity and Influencer Influence – The Rise of Textured Hair in Pop Culture
Men’s grooming trends have always been influenced by celebrities, athletes, and social media personalities. Today, some of the world’s most influential men’s style icons are rocking curly, textured hair—and London’s stylish men are taking notice.
- Football Stars Leading the Trend
Footballers such as Jack Grealish, Phil Foden, and Trent Alexander-Arnold have been seen sporting voluminous, curly hairstyles—a major shift from the clean fades that once dominated the scene. The textured, messy look creates an effortlessly cool vibe, perfect for both casual and formal occasions. - K-Pop and Asian Influences on Men’s Grooming
With the global rise of K-Pop and Korean fashion trends, men are moving towards softer, wavier hairstyles. Many Korean and Japanese stars have embraced perms, often pairing them with undercuts or layered styles to create a modern, youthful look. - Hollywood and Red Carpet Looks
Actors like Timothée Chalamet, Jacob Elordi, and Austin Butler have all sported natural, tousled curls, proving that this trend isn’t just for everyday wear but can be styled to look sophisticated and high-fashion. - Social Media & TikTok-Driven Trends
Platforms like TikTok and Instagram have played a huge role in the comeback of men’s perms. Barbers and stylists are constantly showcasing before-and-after transformations, proving how perms can add volume, enhance facial features, and create an effortlessly cool aesthetic.
3. Versatility Across Hair Types
Perms today are no longer one-size-fits-all. Modern perming techniques allow for complete personalization, whether you prefer tight curls, loose waves, or an effortless beachy look.
At Pall Mall Barbers London, we work with all hair types and textures, offering consultations to ensure that your perm:
✔ Suits your face shape—longer styles for oval faces, defined curls for angular jawlines, etc.
✔ Works with your lifestyle—easy to maintain and style daily.
✔ Matches your grooming habits—whether you prefer a structured or more casual, tousled appearance.
Types of Perms for Men in 2025
Men’s hairstyles are evolving, and perms have made a massive comeback in 2025. From relaxed waves to bold curls, modern perms offer versatility, style, and low-maintenance grooming. Whether you’re after a laid-back, beachy texture or a structured, high-volume look, there’s a perm style to suit every face shape, hair type, and lifestyle. Below are the top perm styles that are dominating men’s grooming this year: Perm Hairstyles for Men 2025
1. The Loose Wave Perm
Ideal for men who want a relaxed, natural texture without tight curls, the loose wave perm provides subtle movement and body. This style works particularly well for medium-length hair and pairs perfectly with a middle or side part. It’s an excellent option for men who want a bit of bounce without looking overly styled. Great for professionals who need a polished yet effortless aesthetic.
2. The Messy Textured Perm
This look is all about controlled chaos—a perfectly tousled appearance that enhances natural texture while keeping styling easy. The messy textured perm is ideal for those who want an undone, rugged aesthetic without spending too much time in front of the mirror. Pair it with some light hold matte clay for extra definition and hold throughout the day.
3. The Tight Curl Perm
A bold, high-impact style for men who want to make a statement. The tight curl perm creates defined ringlets that add volume, movement, and character to the hair. It’s perfect for those looking to enhance natural curls or add extra texture to naturally straight hair. This look can be styled with curl-enhancing creams or left natural for a fuller effect. Ideal for those who embrace individuality and style confidence.
4. The Beach Wave Perm
Inspired by surfers and relaxed coastal vibes, the beach wave perm gives soft, effortless movement with a tousled finish. This style is perfect for men who love a carefree, sun-kissed aesthetic that doesn’t require daily styling. Works best with longer lengths and pairs exceptionally well with sea salt spray for a textured, windswept look.
5. The Perm + Skin Fade Combo
A modern twist on classic curls, this hybrid look features tight or wavy curls on top with a sharply faded back and sides. The contrast between the voluminous, textured top and the precision of the fade makes this one of the edgiest and most stylish looks for 2025. Perfect for men who want a sharp, defined haircut with a trendy yet professional appeal.
6. The Natural Flow Perm
For those who prefer a more subtle, organic-looking curl pattern, the natural flow perm enhances movement and volume without making it obvious that the hair has been permed. It creates soft, loose curls that blend effortlessly with natural hair growth, making it an excellent option for men who want to add body without committing to a strong curl definition.
7. The Hybrid Perm (Multi-Texture Perm)
A rising trend in men’s hair is a hybrid approach—combining different curl and wave patterns for a more customized and unique look. A hybrid perm can create a mix of tighter curls at the crown and looser waves toward the ends, adding dimension and versatility. This is perfect for men who like to experiment with their style and enjoy a one-of-a-kind hairdo.
8. The Soft Volume Perm
Designed for men with fine or thinning hair, the soft volume perm adds fullness and depth without overly defining the curl pattern. This option works particularly well for older gentlemen or those looking to create the illusion of thicker hair. Styled with lightweight mousse or volumizing powder, this look ensures a fresh, youthful appearance.
9. The K-Pop Inspired Perm
Korean fashion and grooming trends have taken the world by storm, and the K-pop-inspired perm is no exception. Featuring soft, controlled waves that frame the face, this style works well with medium-length hair and is often paired with curtain bangs or layered cuts. A great choice for fashion-forward men who want a clean yet stylish aesthetic.
10. The Wet Curl Perm
For men who love a sleek, high-shine look, the wet curl perm is a must-try. This style creates tighter curls that, when styled with pomades or wet-look gels, give a glossy, effortlessly cool finish. It’s a refined, fashion-forward option that pairs well with tailored outfits and modern streetwear.
Choosing the Right Perm for You
When deciding on a perm, consider:
✔️ Hair Length & Type – Some perms work better with thick or long hair, while others suit shorter cuts.
✔️ Lifestyle & Maintenance – If you prefer a low-maintenance routine, opt for looser waves or natural textures.
✔️ Face Shape – Round faces may benefit from volume on top, while angular features can be softened with waves.
✔️ Men’s Styling Products – From matte pastes to curl creams, using the right products will enhance your perm’s longevity and look.
Recommended Pall Mall Barbers Men’s Grooming Products for Maintaining a Perm
Pall Mall Barbers Sea Salt Spray – Effortless Texture, Maximum Style
Want that fresh-from-the-barbershop look every day? Pall Mall Barbers Sea Salt Spray is your secret weapon for effortless volume, texture, and a natural matte finish. Whether you’re after rugged beach waves, a messy textured look, or a controlled quiff, this pro-grade spray delivers barber-quality results in seconds—without the crunch or greasy feel. Shop now!
- Instant Volume & Texture – Just spray, style, and go.
- Natural Matte Finish – Perfectly undone, never overstyled.
- Strong, Flexible Hold – Keeps your hair in place while maintaining movement.
- Infused with Natural Sea Salt & Minerals – Nourishes while styling.
Pall Mall Barbers Pliable Clay – Maximum Hold, Effortless Style
Struggling to keep your hair in place all day? Pall Mall Barbers Pliable Clay is the ultimate styling essential for men who demand control without stiffness. This professional-grade clay delivers a strong yet flexible hold, keeping your hair perfectly styled while maintaining a natural look. Shop now!
- Matte Finish, No Shine – Ideal for modern, textured styles.
- Long-Lasting Hold – Locks your style in place without weighing it down.
- Easy to Restyle – Stay sharp all day with a flexible, touchable feel.
- Infused with Natural Ingredients – Strengthens and nourishes your hair.
Pall Mall Barbers Argan Shampoo – Nourish, Strengthen, Dominate
Tired of dry, lifeless hair? Elevate your grooming routine with Pall Mall Barbers Argan Shampoo, the ultimate formula for stronger, healthier, and shinier hair. Infused with premium Argan oil, this shampoo deeply hydrates, repairs, and revitalizes your scalp and strands—leaving your hair looking fresh, full, and effortlessly stylish. Shop now!
- Deep Cleansing & Hydration – Removes build-up while restoring moisture.
- Strengthens & Protects – Fights dryness, breakage, and dullness.
- Lightweight Formula – Perfect for daily use without weighing hair down.
- Barber-Approved – Crafted for men who demand luxury & performance.
Who is the Modern Perm For?
The modern men’s perm suits a wide range of individuals, including:
- The Go-Getter Gent – The ambitious professional who wants a trendy yet polished look.
- The Established Leader – The executive who needs a refined, well-maintained hairstyle.
- The Fashion-Forward Trendsetter – Those who love pushing style boundaries and staying ahead of grooming trends.
Experience the Art of Grooming at Pall Mall Barbers London
Pall Mall Barbers London is more than just a barbershop—it’s a place where tradition meets modern style, where confidence is crafted, and where every visit is an experience, not just a service. Step into an environment of heritage, precision, and expertise, designed for the modern gentleman who values sharp style and exceptional care.
📍 Visit our iconic barbershops across London for a consultation, styling session, or full haircut experience.
📅 Book your appointment today to experience the premium men’s grooming services in London.
Stay Sharp, Keep Growing!
